Thursday, May 28, 2009

THE OUTLOOK IS BLEAK FOR THE SUMMER TOURISM SEASON AT THE JERSEY SHORE

Oliver Cook, Assistant Professor of Economics at Stockton College, says the unemployment rate and the housing market are not looking up.

He says many people are worried that they might loose their job so they are being more cautious with their discretionary spending.

Cook says the one positive thing shore businesses have going for them is that gas prices are cheaper this year as compared to last summer.

He says instead of competing against each other shore communities should try a regional marketing approach to try and bring in more tourism revenue.

By: Janet Fried

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